Dynamic pricing is a pricing strategy that involves charging different prices for the same product or service at different times, depending on demand. Businesses may use dynamic pricing to increase profits by taking advantage of customers who are willing to pay more for a product or service that is in high demand. In addition, dynamic pricing can help businesses to better match prices with customer demand, leading to improved satisfaction. Ultimately, dynamic pricing can help to create a more efficient market by ensuring that prices reflect the true value of goods and services.

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Another fantastic solution to increase revenue. Easily set up automation rules with Anchor to charge different prices based on factors of your choosing. Let’s use weather, how many seats are left and how many days left until the tour as the factors here. Set up as many rules as you would like and access them anytime within Anchor. Another use case is setting up a rule for an entire month, that offers one price on weekdays and a higher price on weekends. It’s totally up to you what to implement here!

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